Blog
Helping you drive up occupancy

The Role of Follow-Up in Driving Later Living Occupancy
Good customer service isn’t just important; it’s essential, yet a startling statistic from Later Living directory Lottie shows that an eye-opening 92% of initial enquiries

Urban Living Webinar – how to optimise the later living sales rates
Picking up the pace – how to optimise the later living sales rates Our CEO and founder, Ali Powell recently participated in an Urban Living

Driving Occupancy in Later Living Through the Power of Mystery Shopping
Discover how mystery shopping can transform first impressions into lasting occupancy in later living communities. Learn how our meticulous approach to pre-visit evaluations, immersive on-site experiences, and detailed post-visit follow-ups can enhance your customer service and boost occupancy rates. Explore the impact of our Occupancy Optimiser programme and join us in refining sales and marketing strategies to ensure every interaction counts towards creating a home for potential residents.

Marketing to seniors: Building trust, credibility and connection
How building trust and credibility is vital in an often overwhelming digital landscape. What are the strategies to pay attention to?

Call Handling Excellence – Boosting Sales In Later Living
Learn how effective call handling can significantly increase sales and improve customer relationships in the later living sector. This piece explores the impact of responsive, empathetic communication on boosting occupancy rates, and how employing technology like CRM and online chat can refine your approach. Understand the crucial role of timely follow-ups and how mystery shopping can provide valuable insights into optimising call handling practices to enhance overall service quality and customer satisfaction in later living communities.

Explore the Future of Retirement Living! Discover the top 10 trends shaping UK retirement living in 2024.
Our exclusive insights spotlight key industry shifts, from customer centric strategies to evolving preferences. Get a glimpse into wellness initiatives, extended working lives, evolving and tech integrations defining tomorrow’s vibrant retirement communities

Retirement Living: from Vacant to Vibrant
From Vacant to Vibrant: Strategies for Boosting Retirement Home Occupancy The face of retirement living has transformed over the last decade with changes influenced by

Redefining Marketing To The Over 65s
Why it’s time to say goodbye to hearing aids and mobility scooters. A quick channel hop through afternoon TV would suggest that marketing to the

The Power Of Customer Choice
Research from Autumna showed 48% of enquiries about retirement properties, were for rental. Remarkably recent research from Autumna showed 48% of enquiries about retirement properties,

The importance of relevance in retaining market share
Together with the staffing crisis that the industry is grappling with, one theme has dominated discussions over the last few months – what are hotels doing to service the post-Covid traveller?

What is the one question hotels should be asking?
We are in the midst of a period of seismic transformation within the hospitality industry. Businesses are under pressure to adapt to the changing environment.