Occupancy Optimiser
Fill Up Faster
Accelerating Sales Rates & IRR
Higher sales rates mean a faster influx of revenue, which improves the cash flow and overall profitability.
Commercial Acceleration are specialists in maximising sales rates as they understand how to optimise all the critical levers that increase sales velocity.
Trusted Growth Partner
Commercial Acceleration will grow your occupancy.
They have over a decade of proven experience in the retirement and care home sectors working with operators, developers and investors.
Multi-award winning consultancy who recently won Best Senior Living Consultancy 2023.
Occupancy Optimiser
Proven Strategies for Boosting Care Home & Later Living Occupancy
Increase occupancy, reduce voids, and drive sustainable growth with Occupancy Optimiser.
This proven, data-driven approach helps care homes and later living communities attract the right enquiries, convert more move-ins, and create a stronger customer journey — delivering measurable improvements in sales performance and community engagement.
Approach & Deliverables
A data and customer-centric approach to accelerate sales rates
01
Insight
02
Diagnosis
03
Recommendations
04
Implement
01
Insight – A robust customer journey analysis (via mystery visits) to audit the pre, during and post sales process and marketing effectiveness. Also, an internal review of people, processes and systems if desired.
Deliverable: Insight Report.
02
03
Provide Commercial Recommendations to fill up faster.
Deliverable: Recommendations Report.
04
- Sales Training
- Sales Process
- Marketing Communications
- Digital Marketing
- Marketing and Sales Strategy
- Pricing and Tenure Models
- Lead Generation
- Lead Nurturing
Results
300%
Enquiries Increase
59%
Occupancy Growth
“We worked with Ali due to her experience in later living, change management and strategic consultancy.
Ali provided great support across the sales and marketing teams and we are stronger from the role she played.
She integrated well and provided not just excellent advise and support, but also great humour and compassion.“
Henry Lumby
Group Sales & Marketing Director, Auriens
“I was always inspired by Ali‘s enthusiasm and passion to ensure that customers’ needs were put first along with delivering commercial results utilising her sales and marketing expertise.
Ali is very skilled at making an immediate impact whilst always working on the longer-term strategy.“
Gemma Duggan
Sales Director, Lifestory
Download your free Occupancy Optimiser Checklist
Occupancy Optimiser Brochure
