How do you crack the #differentiation code? Setting your business apart from the competition takes constant work on 4 area:
✅ Really knowing your ideal #customers
✅ Really knowing yourself
✅ Really knowing your #competition
✅ Market yourself well
Have you done this recently?
Who’s doing it well in your mind? Some I would call out as good examples are LUSH, Amazon, Whole Foods. What are your thoughts?
Cracking the differentiation code

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