Offer try before you buy

try before you buy

This weekend I’ve been on 4 gym tours as sadly Stoke Park is closing for a 2-year refurb. What strikes me is the amount of balls being dropped – be it unanswered phone calls; weak tours; no follow-up; lack of try before you buy; poor arrival; etc.

There are so many moments to maximise conversions. Fixing these will unlock £ millions of #revenue. Every moment matters.

How is your customer journey in terms of where are the balls being dropped? Do you know? Have you recently experienced your customer journey end-to-end anonymously?

I love doing customer experience audits – if you want an honest external perspective and recommendations, get in touch.

Share This Post

More To Explore

customer loyalty boomerang
Growth Tips

Reward and Recognition Solutions

But creating guest loyalty shouldn’t be the remit of just one person. Everyone should be involved. It’s not just about sending out emails with discounts, it’s about embedding ideas that make people remember your hotel and love it.